Beyoncé did it again. Not only did she drop Formation on us without prior warning (yeah, I wanted a heads up), she then went and performed at The Super Bowl. Now, I’m not American, but I know the NFL doesn’t mess about when it comes to their half time entertainment. SHIT, if it was advertised, I’d contemplate flying across the world and getting football tickets just to watch. Ok, so now I’m up to speed, I’ve recovered from the lyrics and blatant #BLACKLIVESMATTER visuals, and then BAM! I get a text (from my sis Lizzy) about a world tour!
Now, let me tell you, I went through the motions. It was 7:30am and I went through all the conversations I’ve had with myself previously: “I’m not paying £70 to watch… yeah, I wish I bought tickets now”. “I’ve never seen Beyoncé in concert, so REALLY I deserve to go see her in concert”… “I could just listen to her album at home and dance around my living room for free… no, no, what? Girl Bye”. So we’re up to date like I said, and I’m intending to sit in that virtual queue and wait to buy tickets using that pieced together credit card that I cut up 4 days ago. I have officially forgiven you about that turning Vegan announcement Yoncé, and I’m about to part with some major coins so I can watch you power dance and give me life with all of your regurgitated (but unseen by me) dance routines.
That said, it’s been a bit, let’s say, somewhat of a divisive event. The video dropped and I was in awe, Blue Ivy standing all proud with her afro, unapologetic for being natural, hair not straightened like some would prefer. Token white girls were not present in the video, and lyrics which maybe a third of her loyal fans would not understand. It felt as though, I, or we, had to maybe explain. The love that the director of this video had portrayed had become blurred; where do the “Single Ladies” fit in? Where did the Turnt Up folks sign along? Bey, you have given us swear words and slang that white folks would be side eyed if they repeated. It became a #SorryNotSorry moment when I had to break it down to a few… this video wasn’t for you. Like many videos and movies and plays and magazines and numerous award shows were not for us… and I mean black folk BTW. This video wasn’t for you. You can sit and appreciate it, just like I can sit, enjoy and appreciate countless movies with no black people in sight. OR those movies where the one token stereotypical neck snapping black girl or guy dies first. *Coughs #OSCARSSOWHITE* This video just had me saying, it’s about F**ing time. And for that it was, like I mentioned a bit of a #SorryNotSorry moment.
Now some of you may be asking why I’m even mentioning this. Yes, I have mixed-raced kids, yes, my lovely hubby is a blonde Caucasian man. But just because I’m pro-black, it doesn’t mean I’m anti-white. My kids and I do and will face certain prejudice because of my beautiful hue. I’ve been waiting for an artist so powerful (and by powerful, I mean loved by all and accepted by all races as a “pop act”) to make a video like this. I’ve been waiting at least 20 years for someone like Beyoncé to deliver a message to the little 14-year-old me who didn’t fit in because all she saw were white models, white actresses: white everything. I grew up in a white area, surrounded by NF and BNP signs, and kids and adults alike shouting the N word in the street as I walked to school. Teachers told me that I should hang around with the white kids and not my black friends – because we were “up to no good”. The worst we got up to were water fights, whilst the white kids were inciting racial hatred towards Asians and Blacks, smoking fags, and giving out blow jobs down the bottom of the cloisters – HELL! Us black kids were angels! Obviously, that didn’t matter; we were black kids.
14-year-old-me would have loved to have seen superstar Beyoncé unapologetically embracing the #BlackLivesMatter mantra. She loves her “Negro nose with Jackson Nostrils” and she likes her “baby with her baby hair and afros”. That may have been the reassurance that I needed to get through those lonely times. 14-year-old-me thanks Beyoncé, and 14-year-old-me high fives Blue Ivy. 33-year-old-me intends to buy Beyoncé tickets tomorrow, or next week, or whenever normal folk like me who don’t own American Express cards can. It’s a must, because she slays, we slay, I slay.
Sareta Fontaine is the founder of Kiki Blah-Blah; a modern lifestyle blog aimed initially at mum’s but has since grown. Since 2016, Sareta has worked on the platform, both designing and creating a space for other bloggers to share their thoughts and feelings, while also sharing hers.